Home staging is a valuable marketing tool to help sell a home. Whether in a good or bad housing market, studies have shown that staging a home can add between 10 and 15 percent to the sale price. Sellers who don't take the time to properly stage their home for sale may end up with their house on the market for longer periods of time, and agreeing to a lower selling price.  Staged houses have a significant edge over competing properties, and the staging can often sway the final decision.  Sellers who don't properly stage their vacant home may end up with their house on the market for longer periods of time and agreeing to a lower selling price. Here are 7 Reasons to Stage A Vacant Home Before Listing it For Sale...

1.) Vacant homes don't stand out from the crowd of other homes for sale, either online or in person.  And if it doesn't stand out, it won't get buyer traffic, and without traffic it may never sell. 

2.) In today's market, a vacant home looks like a foreclosed home or a pending foreclosure, giving off an air of desperation, even if no such desperation exists.  This air of desperation will result in low-ball offers.3.) Without staging, buyers have to use their imagination to see the potential of a home. Because the rooms are empty and uninviting, it is often difficult for them to envision how they would look with furniture, d cor, rugs and artwork.

4.) Sometimes it is impossible to figure out the purpose of a particular space. If there is a room or area in the house for sale that is even remotely odd shaped or sized in an unusual manner, or whose purpose is ambiguous, then buyers will be confused and uncertain. Its purpose must be adequately defined, and this is best done visually.

5.) With vacant properties, buyers tend to focus on every imperfection. Unless your home is brand new, this is going to be a problem. And the older the house and the more outdated the fixtures, the bigger this problem will be. Filling the property with tasteful furnishings while it's for sale will distract buyers and minimize the impact of these imperfections.

6.) An empty house feels cold and bleak. Remember, first impressions count. You want it to be warm and inviting so buyers will have an emotional response and establish a personal connection with the house, just as they do with model homes. Sell the dream!

7.) And paradoxically, empty rooms actually seem SMALLER than furnished rooms, leaving buyers to wonder whether their furnishings will even fit. Gauging scale is tricky, and you can still be wrong. Adding furniture and d cor in the right proportion solves this immediately.

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